Red Emerald Communications

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Red Emerald Communications was established in 2015 and is based in Morningside, Sandton. Our mission is to develop and grow the brands of our clients through exceptional service and practical solutions.

Marli has an in-depth understanding of the elements required for top of mind brand positioning and development and uses strategic integrated marketing communication methods to do so. She works with a network of established industry experts to ensure professional execution of projects. Marli is also an academic navigator at Vega School of Brand Leadership where she lectures in Digital Marketing, Online Marketing, Experiential Marketing, Innovation and Brand Strategy.

Comprehensive Marketing & Communications Strategy

Evaluation of all marketing material and activities and compilation of a comprehensive strategic plan to improve results and build your brand.
Integrated Marketing Communications (IMC)

The need for businesses to implement IMC methodologies has increased in recent years because of a shift from traditional marketing methods into the digital era where interaction with customers is key to the success of your brand.

Customers are consistently exposed to a stream of information and businesses are forced to relook their marketing strategies to ensure that they are connecting with their target markets.

The foundation of an IMC plan involves a detailed analysis of the brand, products, target market and essentially, its message.